The Best Mouseflow Alternatives in 2026, Compared Honestly
The best Mouseflow alternatives are Microsoft Clarity when you want free recordings and heatmaps, Contentsquare (Hotjar's new home) when you want surveys and a higher session cap, Lucky Orange when you also want live chat and every feature on every plan, and Crazy Egg when you want A/B tests next to heatmaps. PostHog or FullStory fit when the job is product analytics. Cortality belongs on the list when the job is not more footage to watch, but a ranked list of what to fix on a live page, and whether the change worked.
Cortality: AI website UX analysis that shows where visitors get stuck and what to fix. It is not a heatmap. Start your free week.
Updated November 2026. Prices below were checked on each vendor's own page on November 12, 2026, except where a vendor only prices through a demo or quote. Prices change often, so confirm before you buy.
Disclosure: I'm Colton, a co-founder of Cortality, which is one of the tools on this page. Where another tool is the better pick, this page says so.
Quick answers
Should I actually leave Mouseflow?
Only if a gap still bothers you. Mouseflow already covers session replays, heatmaps, friction detection and conversion funnels, with a free plan of 500 sessions a month. Look at an alternative when you want a fully free recording tool with no session cap, live chat, A/B tests, product analytics, or a ranked Fix List.
What is the closest free alternative?
Microsoft Clarity is "a free service forever" with no traffic limits, and it includes session recordings plus click and scroll heatmaps. It does not include Mouseflow's form analytics or on-site surveys. See Microsoft Clarity alternatives if you are weighing Clarity itself.
Is Cortality a replacement for Mouseflow?
No. Mouseflow shows what visitors did. Cortality measures how real visitors use each element of a page and gives you a ranked Fix List. It works alongside a recording tool, not instead of it. Start your free week.
Which alternative matches the job
Mouseflow is strong at mid-market session replay, funnels and friction. Most "alternatives" only win on a narrower job, so match the gap first:
| Gap you still have | Kind of tool | Examples |
|---|---|---|
| I just need free recordings and heatmaps, with no session cap | Behavior tool | Microsoft Clarity |
| I want surveys and a higher session cap | Experience analytics | Contentsquare (Hotjar's new home) |
| I want live chat plus recordings, heatmaps and surveys in one plan | All-in-one for small sites | Lucky Orange |
| I want heatmaps plus A/B tests | Heatmaps and testing | Crazy Egg |
| I want product analytics plus replay | Product analytics + session replay | PostHog, FullStory |
| I want a ranked list of what to change on a live page | Element-level measurement | Cortality |
For a marketer-focused stack that also covers written and visual feedback, see best UX analytics and feedback tools for marketers.
The alternatives, side by side
Updated November 2026. Prices checked November 12, 2026, on each vendor's public page, except quote-based plans.
| Tool | Best for | Fills a Mouseflow gap? | Price as listed |
|---|---|---|---|
| Mouseflow | Funnels, friction and form analytics | The baseline | Free (500 sessions/month); Essential 25, Advanced 109, Premium 319 per month billed yearly; Enterprise custom; 14-day free trial |
| Microsoft Clarity | Free recordings and heatmaps on any site | Yes, if you want no session cap and no paid plan; no, if you need form analytics or surveys | Free forever, no paid tier |
| Contentsquare (Hotjar's new home) | Recordings, heatmaps and surveys together | Yes: surveys on the free plan, and a higher free session cap | Free up to 200k sessions/month; Growth $49/month paid monthly or $39/month paid yearly; Pro and Enterprise through sales |
| Lucky Orange | Recordings, heatmaps, surveys and live chat in one plan | Yes: live chat and every feature on every plan; no free plan | Build $32, Grow $72, Expand $199, Scale $839 a month if you pay yearly; Build $39, Expand $249 and Scale $1,049 a month on the monthly compare table; Enterprise custom; 7-day free trial |
| Crazy Egg | Heatmaps, surveys and A/B tests | Yes: surveys on the free plan, and A/B testing from Plus | Free plan for analytics, instant heatmaps and surveys; Starter $29, Plus $99, Pro $249, Enterprise $599 per month, billed yearly; 30-day trial |
| PostHog | Self-serve product analytics plus replay | Yes: product analytics, flags and surveys | Free allowance of 1M analytics events and 5,000 session recordings/month; then pay-as-you-go |
| FullStory | Deep product analytics and replay at scale | Yes: product analytics and 12 months of analytics retention on the free plan | FullstoryFree (30,000 sessions/month, 12 months' retention, up to 10 users); Business, Advanced and Enterprise by request |
| Cortality | Knowing which element to fix first, and whether the fix worked | Yes, for a ranked Fix List; no, it is not a recording tool | $99, $249 or $499/month; Enterprise custom; free first week |
1. Mouseflow: often the tool you should keep
What it does well. Session replays, click, scroll and attention heatmaps, friction detection and conversion funnels. Higher plans add feedback surveys (from Advanced), form analytics (from Premium) and Ask Mina AI (pricing).
Pricing. Free covers 500 sessions a month on 1 website, with 1 month of data history. On November 12, 2026, the pricing page listed Essential, Advanced and Premium at 25, 109 and 319 a month billed yearly (5,000 sessions on 1 website, 25,000 on 2 websites, and 100,000 on 5 websites), with 3, 6 and 12 months of history. Enterprise is custom. Mouseflow's page shows these numbers without a currency symbol, so check the price for your region. There's a 14-day free trial.
Keep in mind. Form analytics is not on Free, Essential or Advanced. Feedback surveys start at Advanced. If those are why you picked Mouseflow, confirm the plan before you switch.
Who it's for. Smaller sites that want funnels and friction in the same tool as recordings, and are fine with the session caps.
2. Microsoft Clarity: the free recording tool
What it does well. Session recordings, click and scroll heatmaps, rage and dead clicks, funnels, a Google Analytics integration, and Copilot summaries of heatmaps (Clarity FAQ).
Pricing. Free forever, with no traffic limits. Microsoft says you're never compelled to upgrade to a paid version. Clarity records up to 100,000 sessions per project per day.
Keep in mind. Recordings are kept for 30 days (favorites and a random sample can be kept for up to 9 months). Heatmaps can be viewed for up to 9 months. Surveys and form analytics are not part of Clarity's listed features. Microsoft says Copilot takeaways "shouldn't be treated as expert recommendations".
Who it's for. Teams that want recordings and heatmaps at no cost, and do not need Mouseflow's surveys or form analytics. For other Clarity options, see Microsoft Clarity alternatives.
3. Contentsquare, Hotjar's new home: surveys and a higher session cap
What it does well. Heatmaps, recordings, funnels and basic surveys on the free plan. Growth adds journey analysis and AI summaries of replays and heatmaps, with 13 months of data (pricing).
Pricing. Free covers up to 200k sessions a month, with 1 month of data access. Growth is $49 a month paid monthly or $39 a month paid yearly. Voice of Customer surveys start at $79 a month, with a free tier of 100 responses a month. New accounts start with a 15-day trial of Growth.
Keep in mind. Hotjar sign-ups are closed, so a new user is choosing Contentsquare (source). This is the closer "Mouseflow, but with surveys on the free plan and a much higher free session cap" option for marketers.
Who it's for. Marketing teams that want written feedback next to recordings, or more than 500 free sessions a month.
4. Lucky Orange: live chat and every feature on every plan
What it does well. Dynamic heatmaps, session recordings, surveys and announcements, live chat, live visitor view, conversion funnels, and page and form analytics, all on every plan (pricing).
Pricing. On November 12, 2026, the yearly prices were Build $32, Grow $72, Expand $199 and Scale $839 a month (3,500, 10,000, 50,000 and 300,000 sessions). The monthly compare table listed Build $39, Expand $249 and Scale $1,049 a month; it did not clearly list a monthly price for Grow, so I am not inventing one. Enterprise is custom, starting at 700,000 sessions. There's a 7-day free trial. Base data storage starts at 60 days. Discovery AI is an add-on. Extra sites are $5 each.
Keep in mind. There is no free plan on the pricing page, only the trial. If live chat is the gap, this is the closer swap. See Lucky Orange alternatives if Lucky Orange is the tool you are leaving.
Who it's for. Small stores that want recordings, surveys and live chat in one product, and are fine paying for a session cap.
5. Crazy Egg: heatmaps, surveys and A/B tests
What it does well. Instant heatmaps, recordings, website surveys and, from the Plus plan, A/B testing (pricing).
Pricing. There is a free plan with web analytics, instant heatmaps, conversion analytics and surveys. Paid plans are Starter $29, Plus $99, Pro $249 and Enterprise $599 a month, and all paid plans are billed yearly. They offer a 30-day trial.
Keep in mind. Mouseflow does not list A/B testing as a core feature. Crazy Egg is the better pick when you want tests in the same product as heatmaps, and you are fine paying yearly.
Who it's for. Marketers who want heatmaps and simple A/B tests together.
6. PostHog: product analytics plus replay, self-serve
What it does well. Product analytics, session replay, feature flags, experiments and surveys in one product (pricing).
Pricing. As listed on November 12, 2026, the free allowance includes 1 million analytics events and 5,000 session recordings a month. Above that, PostHog is pay-as-you-go. Recordings are kept for 1 month on the free plan and 90 days on pay-as-you-go.
Keep in mind. It is strongest when a technical team is happy to install and configure it. The free replay history is still one month.
Who it's for. Product and engineering teams that want analytics and replay without a sales-quoted plan.
7. FullStory: product analytics at scale
What it does well. Session replay, heatmaps, funnels and product analytics, with add-ons for StoryAI and in-app guides and surveys (plans).
Pricing. FullstoryFree includes 30,000 sessions a month and 12 months of analytics retention, for up to 10 users. The Business, Advanced and Enterprise plans are priced on request. I am not inventing a paid number.
Who it's for. Product and analytics teams that need more depth than Mouseflow, or that already like the platform.
8. Cortality: which element to fix first, not another replay tool
What it does well. One small tag measures how real visitors use every element of the page: what they see, what they skip, and where they scroll, tap and stop. You get a ranked Fix List. Each finding shows what we measured, why it costs you, the exact change to make, and a re-measure that shows whether it worked, with a verdict of Improved, Worse, No change or Not enough data yet (how it works).
Pricing. Starter $99 a month, Growth $249 a month, Scale $499 a month, and Enterprise is custom, month to month (pricing). Every plan starts with a free first week, and you see your first report before any charge. Any charge can be refunded within 14 days, no reason needed (refunds).
Keep in mind. It is not a heatmap and not a Mouseflow replacement. It does not replace session recordings. It works alongside Mouseflow when the missing piece is a ranked list of page fixes.
Who it's for. Marketing sites, online stores and SaaS sites that have traffic but not enough conversions, and want to know what to change first.
Want a quick look before installing anything? The free page scan works from a URL alone, takes about a minute, and needs no install. It's a prediction from our attention model, not data from your real visitors, and the full findings arrive by email.
How to pick
- Funnels, friction and a modest session cap are enough: stay on Mouseflow, or start with its free 500-session plan.
- You want free recordings with no session cap: use Microsoft Clarity, and keep Mouseflow only if you still need form analytics or surveys.
- You want surveys and a higher free session cap: add Contentsquare's free plan.
- You want live chat in the same product: Lucky Orange, if you are fine paying for a session cap.
- You want heatmaps and A/B tests in one product: Crazy Egg.
- You want product analytics plus replay: PostHog if you can install it yourself, or FullStory if you need that depth and can get a quote.
- You have traffic, few conversions, and no time to watch recordings: add Cortality for a ranked list of fixes and a re-measure on each one. Start your free week.
Related: Best UX analytics and feedback tools for marketers · Microsoft Clarity alternatives · Lucky Orange alternatives
Sources (checked November 12, 2026)
- Mouseflow pricing: mouseflow.com/pricing
- Microsoft Clarity FAQ: learn.microsoft.com/en-us/clarity/faq
- Contentsquare pricing: contentsquare.com/pricing and "Hotjar is now part of Contentsquare": contentsquare.com/hotjar
- Lucky Orange pricing: luckyorange.com/pricing
- Crazy Egg pricing: crazyegg.com/pricing
- PostHog pricing: posthog.com/pricing
- FullStory plans: fullstory.com/plans
- Cortality: pricing, refunds
Questions
What is Cortality?
Cortality is AI website UX analysis that shows where visitors get stuck and what to fix. It is not a heatmap. The paid product measures how real visitors use each element of the page, ranks the fixes, and re-measures each change. Every plan starts with a free first week.
What are the best Mouseflow alternatives?
Microsoft Clarity is the usual free pick for recordings and heatmaps. Contentsquare, Hotjar's new home, is the closer paid option when you want surveys and a higher session cap. Lucky Orange fits if you also want live chat and every feature on every plan. Crazy Egg is the better pick when you want A/B tests next to heatmaps. PostHog or FullStory are stronger when the job is product analytics. Cortality is not a recording tool; use it when you need a ranked list of page fixes and a re-measure of each one.
Is there a free Mouseflow alternative?
Yes. Microsoft Clarity is a free service forever, with no traffic limits, and includes session recordings plus click and scroll heatmaps (checked November 12, 2026, on the Clarity FAQ). Contentsquare, Crazy Egg, PostHog and FullStory also have free plans with their own limits. Mouseflow itself has a free plan of 500 sessions a month.
How much does Mouseflow cost?
On November 12, 2026, Mouseflow's pricing page listed a free plan at 0 a month (500 sessions, 1 website) and Essential, Advanced and Premium at 25, 109 and 319 a month billed yearly (5,000, 25,000 and 100,000 sessions). Enterprise is custom. The page shows these numbers without a currency symbol, so check the price for your region. There is a 14-day free trial.
Is Cortality a Mouseflow alternative?
Only for a specific job. Mouseflow offers session replay, heatmaps, funnels, friction detection, and, on higher plans, surveys and form analytics. Cortality does not replace that, and it is not a heatmap. It measures how real visitors use each element of a page, ranks what to fix, and re-measures each change. Keep a recording tool if you want footage, and add Cortality when the missing piece is a ranked Fix List.
How much does Cortality cost?
Plans are $99, $249 or $499 a month, and Enterprise is custom. Every plan starts with a free first week, you see your first report before any charge, and any charge can be refunded within 14 days.